Colors and Calibration
NovaMail provides maximum flexibility to you in our designer. You can specify colors in these ways:
- HEX
- CMYK
- RGB
- LAB
Select the radio button next to the model you want to use to define your color. The example below shows a HEX color being applied.
PRO TIP
More is not necessarily better! The right color in the right amount will help you get your message across.
Your project will be printed digitally on equipment that is calibrated to correctly reproduce these colors. While every effort will be made to make your work look like your approved design, the calibration of the screen you are viewing will be different than the calibration of the printing equipment. Due to factors like how the ink interacts with paper when printed there will be variations between what you see on your screen compared to the final digitally printed piece.
PRO TIP
Use color strategically. Be consistent. When using one of our letter packages, keep the colors consistent on the outer envelope and the letter. You want this to look harmonious, not like a mis-mash.